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attributionEvent

This table tracks attribution events, which is equivalent to only those install events that are included in the Installs metric.

FieldTypeDescription
idstringThe event identifier
install_idstringjusttrack's identifier for the install event tied to this event
partner_idintjusttrack's identifier for the advertising partner
app_idintjusttrack's identifier for the app
store_idstringThe identifier of the app in the app store
created_attimestampThe date and time in UTC at which the event record is created. This timestamp doesn't include the timezone.
bid_typestringThe way that advertisers bid in the auction. Example values include "CPI" and "CPE".
bid_value_usdstringThe value of the ad's bid in USD
bid_currencystringThe original currency of the ad's bid
bid_valuestringThe value of the ad's bid in its original currency
channelstringThe campaign's channel.
creative_namestringThe name for the creative asset that originated with the partner
custom_0stringA custom dimension sent with the event
custom_1stringA custom dimension sent with the event
custom_2stringA custom dimension sent with the event
custom_3stringA custom dimension sent with the event
user_agentstringThe user agent for the user's device
adset_idstringThe identifier for the adset that originated with the partner
creative_idstringThe identifier for the creative asset that originated with the partner
ad_group_idstringThe ad group identifier for Facebook campaigns
adset_idstringThe identifier for the adset that originated with the partner
adset_namestringThe name of the adset
campaign_idstringThe identifier for the campaign that originated with the partner
source_bundle_idstringThe bundle ID of the app in which the ad was shown
source_categorystringThe category of the app where the ad is shown
source_idstringThe ad partner's identifier of the media source where the ad is shown
source_namestringThe name of the media source where the ad is shown
source_placementstringInformation about where the ad is shown
source_publisherstringThe publisher of the media source in which the ad was shown
click_idstringThe ID of the click that originates with the partner
impression_idstringThe ID of the impression that originates with the partner