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Set up real-time cost tracking

In this guide, you'll learn how to set up real-time cost tracking for your advertising partner.

Before you begin​

This guide assumes you have already:

Configure your tracking URLs​

The first requirement for real-time cost tracking is a correctly-configured tracking URL. For this, you must include the bidValue parameter:

  1. Navigate to your ad partner's attributes.
  2. Choose Tracking and attribution > Details.
  3. Add a new Bid Value parameter:
  1. Give it a macro. This macro, for example {{ bid_value }}, comes from your ad partner. Because these are different for each partner, you'll need to refer to your ad partner's documentation:
info

If the currency of your bid is something other than USD, you can also include this in the tracking URL. We take the currency into account when calculating your costs.

If you want to base costs on the Install goal, you're done! However, if you want to choose a different goal, you need to configure that on your campaign.

Configure your campaign's goal (Optional)​

To use a goal other than Install for cost data, you also need to:

  1. Create a goal if you haven't already.
  2. Configure the goal on your campaign
  3. Create a postback for that goal
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If you don't create a postback for this goal, we won't be able to notify the partner when the goal is triggered. This will affect your costs.

Now, we will calculate costs based on how many times this goal is triggered and the postback is delivered successfully.

Conclusion​

With this guide, you set up your tracking URL and campaign so that we can calculate your cost data in real-time.

Read our overview to learn more about real-time cost data in justtrack.

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